Following on from the launch of Genshin Impact’s massive Version 5.3 update – which heralds the arrival of two highly anticipated new units, the Pyro Archon Mavuika and Citlali, as well as the return of Shenhe after a 600-day hiatus – drip marketing for Version 5.4 has started trickling out across social media. Only one new unit has been revealed so far and her name is Yumemizuki Mizuki, a new Inazuman character based on a classic Japanese Youkai.
Mizuku is the first new unit to be revealed for Version 5.4 and she’ll likely be the only new character to arrive during this Version. While her drip marketing image doesn’t give much away in terms of her weapon type, we do know that Mizuku will be a new Anemo unit like 5.3’s Lan Yan. This means that Mizuku will be the fourth Anemo Inazuman character (Kazuha, Sayu, and Heizou) and possibly only the second 5-star Inazuman with an Anemo Vision.
Similar to other Inazuma characters like Itto, Kujou Sara, and Kirara, Mizuki is a Youkai. To be more specific, she’s a yumekui-baku, a type of dream-eating Youkai who look like tapirs and are the primary inspiration behind Pokemon Drowzee and Hypno. While her Youkai features aren’t as immediately striking as, say, Kirara’s, Mizuku does sport two strange curved horns on her head as well as pointed ears and an odd-looking tail.
Yumemizuku Mizuku, Bathhouse Therapist
According to Mizuku’s drip marketing description, she is one of many yumekui-baku who works as clinical psychologists and therapists at Aisa Bathhouse, a popular relaxation spit in the Land of Electro. Mizuku, in particular, is a yumekui-baku of high renown and regard, with her therapeutic abilities said to draw even the most despondent souls into a newfound state of happiness. However, devouring nightmares may have a determinantal effect on Mizuku herself, although she keeps it hidden behind a knowing smile and kind eyes.
If the phrase caught you off guard, drip marketing is a term used in gacha game communities to describe promotional material and teasers released prior to a unit’s official unveiling. Hoyoverse games like Genshin Impact, Zenless Zone Zero, and Honkai: Star Rail release batches of drip marketing a full version before the showcase characters are set to join the game, giving players time to save or change their spending plans.
Mizuku will arrive as a new character sometime in late February when Genshin Impact’s Version 5.4 update goes live.
SOURCE: Genshin Impact Yumemizuki Mizuki Drip Marketing
