Genshin Impact has amassed over $4.1 billion in microtransaction earnings on mobile since its launch in September 2020, according to data from Sensor Tower. The game’s popularity won’t be waning any time soon, as the number of global downloads from both Android and iOS players has hit 126.4 million.
Genshin Impact surpassed $4 billion in lifetime revenue on mobile since launching in 2020.
— Josh Ye (@TheRealJoshYe) December 30, 2022
By 2022, Genshin has made more than $4.1B, according to Sensor Tower.
Markets breakdown: China (34.6%, $1.4B) > Japan (23.2%, $960M) > U.S. (16.4%, $680M) > Korea (6.1%, $250M). pic.twitter.com/20aTEDcTa5
The reports go in detail and show a market breakdown of China leading spending with $1.4 billion, which equates to 34.6% of revenues. Japan follows behind with $960 million, which is about 23.2%, and the United States makes 16.4% of total earnings with about $680 million. South Korea adds $250 million, or 6.4% total spending.
Genshin Impact is one of the most expensive games ever developed. According to the estimations of the game’s developer, HoYoverse, Genshin Impact will likely cost $200 million yearly to continuously develop and support, if it hasn’t hit those high costs already. Lots of effort goes into not only quality graphics and gameplay, but even the localization of in-game content is meticulously tailored to each region.
The game’s high budget seems to be worth the investment, as evidenced by this great deal of financial success.
Source: Genshin Impact Mobile Revenue Earnings Pass $4 Billion, MiHoYo CEO: Genshin Impact Will Cost $200 Million/Year; Wants 1 Billion(!) Players By 2030
