Something is going on at Rockstar Games, and this time, it’s Bully related.
Hours after last reporting on the changes to Rockstar’s website art, we have yet another suspicious tease. This new artwork features the developer’s logo, surrounded by strange phrases (“killing dreams, Murdering hope, Fighting the righteous, bullying the weak”) in small print. Together with these phrases are several numbers that must mean something, but I have no idea what. As I mentioned in the article linked above, Rockstar is known for its unique marketing strategy. A developer with such past success doesn’t need the regular marketing tactics of other studios, at least not right away. Either way, the excitement has begun on Twitter.
ROCKSTAR UPDATED THEIR WEBSITE WITH THIS PHOTO AND IT SAYS
Fighting the righteous
BULLYING THE WEAK”
B U L L Y I N G THE WEAK
BULLY 2 ???!!?!!?$&$!)!15(8!!! pic.twitter.com/7J37K9kVxD
— 🍄 (@AymaraHealer) February 28, 2020
Rockstar Games Might Be Planning Something Much Bigger
So, what does all this mean? The most telling phrase from those mentioned above is “bullying the weak”. This is an apparent reference to Rockstar’s 2006 game, Bully, a cult classic about overcoming bullying in a boarding school. A sequel was in production, but it never got past the conception stage. Are we to assume that Rockstar was playing an elaborate ruse, to mask the fact that Bully 2 is indeed on its way? We might have something altogether larger on our hands.
If we look at each piece of new artwork side by side, they share little similarity. One is obviously in connection with Bully, but the other seems far more adult, like a Grand Theft Auto title. In the coming weeks, I believe we will get confirmation from the developer that both games are in development; one of which will be a launch title for the next-generation consoles. Usually, I wouldn’t be so bold in my predictions, but now is the time for speculation. Rockstar will want to make its mark on the upcoming consoles, something they managed to do with just one new game this generation. Until then, we’ll have to wait for Rockstar Game to make its next move.